Looking to boost your direct marketing campaign performance? If you have the budget, turn to TV, says UK’s Brand Republic, citing the findings of a recent UK study from ITV and the British Direct Marketing Association. According to the study, television advertising boosted other campaign activity, including online activity by 175%, direct mail response by
A mail house, like Direct Mail Corporation, has a long history in taking direct mail pieces of all shapes and sizes and ensuring that they reach their intended destinations. Full-service mail houses like ours offer clients a range of mail services, from sourcing mailing lists or taking a client’s mailing lists, merging and cleaning data,
For many companies, the logistics of handling orders that need to be processed, packed and dispatched are a tedious distraction from their core business – and they don’t want to be burdened by the cost of hiring extra staff to manage in-house fulfilment processes. In these circumstances, businesses turn to companies like Direct Mail Corporation
Do we think that email will ever replace traditional mail? No, at DMC, we don’t and here’s why. As a mail house offering a range of mail services, we keep ourselves abreast of the direct mail industry and its trends, and we’ve noticed a decided marketing trend back towards traditional mail services. In our assessment,